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Messages from management

Give your executives a voice

Messages from top management are essential to embody strategy, give meaning to action and engage employees. But they have to be seen, understood and relayed.

With We Advocacy, communications departments can orchestrate the delivery of these key messages with impact and simplicity.

Visible, embodied, measurable distribution

Distribute management messages through the most effective channels:

Video or animated pop-ups directly on workstations

Personalized e-mails based on recipient profiles

Mobile notifications for mobile workers

Email signatures with strategic messages

Create campaigns with high strategic value

Set the scene for leadership messages with engaging content:

Comex or CEO videos

Key announcements (results, priorities, directions)

Overview of the stages in a transformation project

Managerial testimonials and a shared vision

Anchor strategy in everyday life

Leadership campaigns enable :

Strengthen alignment with corporate objectives

Create a direct link between management and the field

Giving coherence to actions

Enhancing the value of corporate statements

Analyze impact in real time

Messages don't have to get lost in the mailbox. Thanks to We Advocacy, you can measure :

Reading

Actual read rate by channel

Understanding

The level of understanding via mini-surveys

Membership

The evolution of adherence to a message or strategy

Feedback

Feedback after distribution

Rely on ready-to-use formats

With We Advocacy, the voice of executives gains in visibility, legitimacy and impact, for an embodied and mobilizing communication.

Complete library

Ready-to-use models for all your needs.

Save time with a selection of optimized models:

Quarterly strategic alignment campaign

Project launch message

Greetings or annual review video

Managerial intervention on an important current event