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Cybersecurity
& phishing

Why CIOs need a
direct communications channel

Phishing: CIO communications under strain

91% of cyberattacks begin with a phishing email

Phishing attacks are becoming increasingly sophisticated.

Every day, employees receive emails impersonating their management, a supplier or a business tool. The result: confusion, suspicion, and sometimes stolen credentials.

The paradox is worrying: by dint of warning, the IT department itself becomes suspect. In some companies, IT teams report that :

Some employees no longer open technical emails, which they consider suspicious

Legitimate messages reported as phishing

CIOs sometimes shy away from communication for fear of being ignored or misinterpreted.

In this climate, it is becoming urgent to re-establish a direct, visible and reliable channel for secure exchanges.

Phishing: CIO communications under strain

91% of cyberattacks begin with a phishing email

We Advocacy enables the IT department to distribute targeted pop-ups that are immediately visible on the screen, without having to go through the messaging system.

No more doubts, no more waiting: information arrives at the right time, in the right place.

A concrete example

A phishing campaign targets the HR portal.A pop-up appears as soon as the user logs in:

"Security Alert - Do not click on any payroll related emails received today. They are fake."

The message is reliably read, perceived as reliable and integrated into the working environment. Employees regain confidence in IT security alerts.

Benefits for the IT department

Thanks to our Pop-up channel, you benefit from :

An immediate, non-intrusive channel

Off-line distribution, with no risk of accidental clicks

Fine or global targeting depending on the scope of the threat

A vital complement to your existing channels: email, Teams, intranet

With We Advocacy, the CIO takes back control of cybersecurity communication, to ensure that protection is more fluid, better perceived and more effective.